Cold Calls to President's Club
Course. Coaching. Community
Most courses are glorified Youtube videos that you'll never even complete.
We'll teach you to cold call in the course, coach you every single week so you master the skills, then hold you accountable to picking up the phone every week in the club community.
This is your All-Access Pass to President's Club.
Limited Availability: Sign Up For The Waitlist (January 2025 Start)
Your All-Access Club Pass Includes Three Things
Our flagship course covers cold calling, but the coaching sessions and community will cover every domain of sales from prospecting through close.
Over time, we'll add more courses, more coaching sessions, and more community events. And your Club Pass will get you access to every future release without paying a dollar more.
Course
Gain access to our flagship cold calling course and get access to all future course releases.
Coaching
Join weekly call reviews, email teardowns, and monthly sales trainings led by Club coaches.
Community
Ask questions, enter the 200 Dial Challenge, and find your accountability partner in the Club.
If you learn to master the phones, you'll walk into every cold calling session knowing you'll book 1 in 4 conversations
Hey folks! If we haven't met, I'm Armand Farrokh and this is Nick Cegelski.
We're the founders of 30 Minutes to President's Club, known for running the #1 sales podcast and releasing the international bestseller, Cold Calling Sucks (And That's Why It Works).
Before you sign up for Cold Calls to President's Club, you're probably wondering...
"Is cold calling even worth it nowadays?"
Every other day, someone on LinkedIn makes yet another claim that "cold calling is dead" and that "social selling" or blasting 10,000 automated emails out of a cannon is the easier way to quota.
So let's settle the debate: Assume you make 200 dials per week for an entire month.
Let's compare the difference between the average rep and the top quartile rep:
Turns out... it sucks to be average at cold calling. Gong data shows that the average rep makes 800 cold calls and books a whopping 2 meetings off a month's worth of work.
But the top 25% of reps book a whopping 18 meetings from just one hour of work per day.
And if you thought that was good.... the top 10% of reps book 1 meeting for every 3 cold calls that connect.
That might sound out of reach... but it's really not that hard to beat the average when most reps use the same canned openers and buzzword-filled pitches... then quit after their first 25 hangups.
Over 20,000 sellers read our book, picked up the phone, and started booking meetings on their first try:
So we're going to teach you what to say, coach you every week, and give you the community to hold you accountable.
For the longest time, we didn't want to launch a course. Why?
Most courses are glorified Youtube videos and exercises in sales academia.
You don't learn anything because the content is fluffy slew of tips from a random sales influencer.
You don't do anything because no one's there to hold you accountable.
You don't master anything because no one gives you feedback to make sure you're doing it right.
And our goal is to make it impossible for you to not get good on the phones.
Enter The Course: Cold Calls to President's Club
Here's what you can expect from most actionable sales course you've ever seen.
Course Outline
introduction
✅ Ten Minutes To Figure Out If You Should Ask For A Refund
🔥 Community Field Test: Enroll in the 200 Dial Challenge
the first 60 seconds
✅ Openers: Tactics
☎️ Openers: Tone Mastery & Call Reviews
✅ The Problem Proposition: Tactics
☎️ The Problem Proposition: Call Reviews
🔥 Community Field Test: Submit Your Cold Call Script
Objections
✅ Objections 101: Introduction to The Mr. Miyagi Method
✅ Objections 201: The 3 Types of Objections (With Talk Tracks)
☎️ Objections 301: Tone Mastery & Call Reviews
🔥 Community Field Test: Submit Your Call For Review
How to be a machine
☎️ How To Bypass The Gatekeeper + Call Reviews
✅ How to Leave Voicemails & Drive Email Replies
✅ How to Maximize Your Dial Conversion
✅ How to Maximize Your Dial Volume
🔥 Community Field Test: Answer Your First Question
How Each Module is Structured
1 : Step-by-Step Breakdowns (W/ Talk Tracks)
We'll break down each section of the cold call from opener to objection to close, including talk tracks that teach you exactly what to say on the phone.
You'll be covered no matter what you sell because we'll draw on examples from 200+ past podcast guests across multiple industries from SaaS, to insurance, to real estate and beyond.
2: Real Cold Call Recordings
It's not just what you say... but it's how you say it.
So we breakdown how you should sound when delivering the talk tracks and review real cold calls where sellers are using the tactics in the field.
3: Community field tests
You know what say. You know how to say it. What's left? Making the cold calls.
You'll make 200 cold calls every week and post your proof in the community. Each week, you'll apply the learnings from one section on your dials that week.
Join Coaching Sessions and Live Sales Trainings
You can't just learn the concepts and expect them to stick. You have to get into a weekly rhythm where you can apply the concepts in coaching sessions bit-by-bit, then add to your toolkit every month.
Enter The Club Community
Most communities are glorified Slack channels that turn into plug-fests with little-to-no-engagement.
This is the place for reps to trade their tribal knowledge that'll get them to President's Club.
Ask questions in the discussion forums, enroll in community challenges, access a full library of sales templates, or engage with fellow community members in a Club huddle.
So, how much does it cost?
Most courses of comparable quality cost over $300 and have a dead Slack community at best.
Your all-access club pass only costs $50 / month.
(3-month commitment, money-back guarantee)
Book one more meeting and it pays for a quarter. Close one more deal and it pays for a year or more.
But lock it in while you can, because we're adding more courses, more coaching formats, more community events... so this is the cheapest it'll ever be.
Join Us In The Club Community
Armand Farrokh and Nick Cegelski are Founders of 30 Minutes to President’s Club, known for the #1 podcast in sales that breaks down the tactics of the top 1% of sellers in the world. But they’re practitioners first, content creators second.
Nick (Left) was the #1 enterprise seller at multiple companies selling six and seven-figure deals.
Armand (Right) was the VP of Sales who led Pave from $100k to $13M+ in revenue under 2 years.
Do I get lifetime access?
As long as you hold an all-access Club Pass, you'll be able to utilize our flagship course, Cold Calls to President's Club, plus the coaching sessions and community covering every domain of sales from prospecting through close.
Over time, we'll add more courses, more coaching sessions, and more community events. And your Club Pass will get you access to every future release without paying a dollar more.
Is there a refund policy?
Yes. We hope you don't need it, but if you're not satisfied within the first 30 days, there's a 100%, no questions asked, money back guarantee. Just email support at [email protected].
Is there team pricing?
Yes, we offer special rates for teams. To learn more about our team pricing, reach out to [email protected].
What should I do if I have a question that isn't listed here?
Send your question to [email protected] and we'll get back to you asap.
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